GfK Retail and Technology - sales research and market expertise

GfK Retail and Technology is a sector of the GfK Group, one of the top five market research companies worldwide. We are the world's leading market researcher tracking Point-of-Sale (POS) data in technical consumer goods and entertainment media markets.

POS data from retailers and resellers in more than 80 countries forms the basis of our research. Our StarTrack reporting platform compiles this data and provides retailers, manufacturers and industry leaders with comparable market reporting information at both country and international level.

Record High for Mobile Music Downloads in UK

The mobile music market is continuing to exhibit strong growth with a record number of downloads for May (1.72 million). So far in 2009 each month has registered at least 1.5 million music downloads and the market is still growing at an impressive rate in volume terms (April and May 09 were 21% up on 08). More >>

Netbooks and Laser Printers on the Rise in Brazilian IT Market

The market share of Desktop PCs over the past three months remained at a low level when compared to previous periods, as attention shifts to Netbooks, (ultraportable computers with 1GB RAM or less of memory, and size screen under 10.2"). This segment is showing consistently strong growth, month on month. More >>