The GfK Group
GfK delivers market knowledge to major global players in the services, media, consumer goods and healthcare industries - worldwide. We are a pure market research company and place high value on continuity, long-term client relationships and consistent achievement at the highest level. We cultivate our roots in academic research; innovation and progress are a central components of our corporate culture.
GfK's services are divided into three sectors: Custom Research, Retail and Technology and Media, a structure based on the sources of the data supplied by GfK to its clients.
GfK market research is conducted by 10.000+ employees in more than 100 countries across the world. Our headquarters are in Nuremberg, Germany.
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Research is orange - when done the GfK way. Learn more about our company, products and services at www.gfk.com.