About us

GfK Retail and Technology Australia and New Zealand is a market research firm specialising in tracking point-of-sale-data for the technical consumer goods and entertainment media markets. With offices in Sydney, Canberra and Auckland, we work with retailers, suppliers and manufacturers, providing analysis at a strategic and tactical level.

Our comprehensive weekly and monthly sales tracking data allows our clients to monitor their performance, identify opportunities, and provide a thorough view of the market as a whole. And if you need an even bigger picture - we can certainly offer that as well.

GfK Retail and Technology Australia and New Zealand belongs to the GfK Group's Retail and Technology sector; the global leader in continuous market research services for technical consumer goods. This makes us part of a network that covers more than 100 countries and gives us access to comparable market information  across the globe via our global platform Startrack.

For a full list of our Markets & Services, please click here.

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gfk insite features market research in New Zealand

Download New Zealand feature (PDF, 250KB)
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Download New Zealand feature (PDF, 250KB)

Our Global RT Network

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