Full Service

Forward-looking data and analysis based on GfK sell-out data:

  • Global EX-NA POS Data: units, revenue, average selling price, by month, including historical, current month estimate, 2010 forecast by month, and in some cases longer range forecast; segmentation covering regions (all global regions covered except North America), product segments, brands
  • Release Notes: Charts and written analysis that set out our key conclusions on demand, segment trends, and performance of key names, and including by sector, additional supporting analysis that goes beyond pure demand data (such as handset subsidy analysis, channel inventory analysis)
  • Frequency: Biweekly updates
  • Deliverables: Data in Microsoft Excel spreadsheet designed for ease of use and fast data access, supplied by email containing Release Notes
  • Analyst Support: Our analysts are available to respond to any inquiry, and can schedule meetings and calls to offer in depth discussion

Data Only

The same global EX-NA POS data as above, but minus the analyst's notes and interaction

Slide Set

  • Content: Key POS data conclusions - by sector, brand, device
  • Frequency: Twice quarterly, released mid and end of quarter
  • Deliverable: Pdf of Microsoft PowerPoint Slides

Weekly Tech Device Demand Monitor

  • Data: Weekly units, revenue, average selling price spanning our different product segments in Western Europe, Russia, and China.
  • Frequency: Weekly
  • Deliverable: Microsoft Excel spreadsheet designed for ease of use and fast data access, including headline charts and analysts conclusions

Bookmark and Share