The Technical Consumer Goods (TCG) market in Turkey continued to growth in Q4 2011. With an increase of 22% and TL 6.2 billion in value over the same period last year, it is the best performing quarter to date. Sales during this period were boosted by holidays and days such as Republic day, Eid ul-adha and New Year. For 2011, after four successful quarters, the overall TCG market rose by 25% compared to 2010 and reached a value of TL 22.8 billion.