• Retail Panel

Services

Panel Survey

GfK collects POS data on-line from panel partners (such as major electronics chains, specialty stores, dealers, and distributors) on a daily, weekly, and monthly basis, allowing clients to become accessible to the fact-based information timely and to make more accurate business decisions. The fact-based sell-through information includes market trend, brand positioning, and best-selling models by units, value, and average prices.

E-Catalogue

GfK, a member of JD-NET council, operates an E-Catalogue System called "JD-NET". This system supports retailers' in-store display needs and sales activities by utilizing product specs with images.