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Media tablets boost IT Industry in Western Europe
It is no secret that in 2011, media tablets were one of the hottest and most talked about products within the IT industry. Along with notebooks and netbooks, these devices helped expand the marketplace. Currently, tablets are positioned between netbooks and smartphones - this is largely because of their screen sizes and the benefits they bring to the consumer. more >>Latest GCC findings presented at CEO Retail Summit
At the end of 2011 GfK invited key retailers to the first CEO Retail Summit Middle East in Dubai (UAE)* - “Feature the Future: GfK Impulses for Retail Development of Technical Consumer Goods in the Middle East – Sharing Experiences from Europe to Asia”. more >>Smartphones to remain key growth driver in 2012
The booming global demand for smartphones seen in 2011 is set to continue this year. The latest forecast data from GfK Digital World, produced in partnership with the Consumer Electronics Association (CEA), estimates these devices will account for 22% of global technical device* retail sales in 2012 – an increase of 4% against last year. more >>Coffee Craze Invades Korea
Coffee drinking has become so increasingly widespread in Korea that not only are international and local coffee franchises mushrooming across the country, coffee machines for home use are also enjoying brisk sales, according to GfK Korea. more >>Germany: GfK Travel Insights starts to analyze online travel booking
After the inclusion of online platforms in its tourism distribution panel, GfK has now enhanced its market research competence in the field of tourism. It is the first company to offer holiday bookings via travel portals as a solid basis for exact data evaluation. more >>