• Audited Products
• Digital Convergence
• Retail Analytics
• StarTrack Reporting Platform
• ENCODEX Product Catalogue
• Insight Reports

ENCODEX - Product information to drive your business

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ENCODEX, a subsidiary of the GfK group, is a leading international provider of standardised product information for technical consumer goods.

The ENCODEX data base contains detailed technical features for all market active and new models including product descriptions and images. The information is accessible 24/7 via the Internet and currently covers the following markets:

• Consumer Electronics
• Information Technology 
• Telecommunication
• Office Equipment 
• Photo
• Household Appliances
• Do It Yourself
• Gardening

 The ENCODEX data base offers a complete brand overview for 26 countries and 17 languages.