Services from GfK Retail and Technology

GeoMarketing is the analysis and visualization of location-based market and company data to make informed business decisions. We answer company's "where" questions: Where are my customers located? Where am I generating turnover?
GeoMarketing website >>

GfK's Network Intelligence Solution monitors mobile Internet usage and user behaviour and allows GfK to provide both mobile operators and the media industry with relevant and reliable information, enabling them to fully monetize mobile traffic for the first time.
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Digital World is a global reporting service from GfK that gives the industry comprehensive insights into sales developments of consumer electronics goods.
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Climate change and rising energy costs have made energy efficiency a hot topic. For the industry this means competition for optimal energy efficient devices will intensify. The GfK ECO Report combines energy-related figures and market facts to prepare you for this challenge. More >>

Etilize is the world's largest source of product information with aggregated data on over 7 million products from 20,000 manufacturers in 30 countries and 20 languages.
Etilize website >>

GfK Boutique Research provides in-depth analysis on GfK sell-out data, and triangulates this with external data points for manufacturers, suppliers, and channel partners, with the aim of understanding and anticipating developments in the technology-device marketplace.
GfK Boutique Research website >>

A service for institutional investors from a dedicated team of analysts crunching GfK POS data and external data points to build real-time conclusions about demand and channel inventory. 
GfK Equity Research website >>

IFR Monitoring are experts in causal analysis and reporting for technical consumer goods markets in over 60 countries. IFR analyses the living Shelf, Print Ads and Web share, the presense of goods and brands in the market and reflects what is actually in the "eyes of the consumer". 
IFR Monitoring website >>

The GfK International Retail Scene (IRS) focuses on the analysis of more than 90 major international retailer organisations and key national organisations for the technical consumer goods market. The report is published in August on an annual basis.
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Retail Analytics allows businesses, through store group analysis and modelling, to optimize their marketing actions by understanding the effects of price, price gap, assortment and promotions.
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GfK TEMAX (Technical Market Index) supports decision makers from Industry and Retail in obtaining substantiated facts about CE, Imaging, Small/ Major Domestic Appliances, IT, Telecom and Office Equipment/ Consumables markets at macro level on a quarterly basis. 
GfK TEMAX website >>

The GfK Total Store Report monitors all goods and services sold in selected distribution channels in an aggregated way, generating new insights into markets, discovering trends and monitoring assortments.
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