GfK Retail and Technology
Travel Insights is a product of GfK Retail and Technology. GfK Retail and Technology is a sector of the GfK Group, one of the top five market research companies worldwide.
We are the global leader in providing sales reporting and market intelligence for Technical Consumer Goods markets. Our business currently generates over €300 million with more than 3000 full time employees based in over 80 countries. In recent years we have broadened our service offering to include consumer goods markets such as Tourism, Optics and Fashion.
GfK Travel Insights
Sophisticated market insight – conveyed with competence
GfK Travel Insights is the only market research instrument in Germany which, on the basis of measurable facts – namely bookings in the stationary distribution of travel – depicts developments in the market of tourism. The database for evaluations is suitable to draw in-depth conclusions on the booking habits of German tourists.
GfK Travel Insights (ITB 2012)
GfK Travel Insights (News I)
GfK Travel Insights Starts to Analyse Online Booking for Travel in Germany
Nuremberg, 24 January 2012 – After the inclusion of online platforms in its tourism distribution panel, GfK has now enhanced its market research competence in the field of tourism and is the first to offer holiday bookings via travel portals as a solid basis for exact data evaluation.
GfK Travel Insights
Summer Speeds Up in the Sales
Nuremberg, January 12, 2012 – In December, travel agents must have felt joy about the turnover levels, which had gone up 30 percent above the previous year. Especially steep was the uptrend of 35.3% in the sales for the summer season 2012. The winter business registered still an increase rate of approximately 20 percent after all.
How to get in touch with us
or call us:
+49 (0)911 395 28 32