Our Clients
GfK Travel Insights is a strategic instrument designed for heads of management, marketing and distribution in the tourist industry. Destination countries with their tourist offices, tour operators, airports, travel insurers, car rental companies, hotels and other service providers in the world of tourism profit from a multitude of analyses on the basis of booking information from travel agencies. Included in its portfolio is, …
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To portray market volumes, structures and potentials,
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To measure market share, collect facts about competitors,
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To spot target markets and target groups, to identify potentials,
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To track booking trends, prices, and
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To benchmark the success of marketing actions.
With our support, you can tailor a destination, offering or service more closely to the market, tap marketing potential and establish a good basis for business negotiations by means of detailed market insight. We look forward to introducing our services in a non-binding presentation.
