GfK Retail and Technology USA

• Retail Sales Measurements
  • Pet Products
  • Hispanic Small Food Audit
  • Optical Products
  • Controlled Store Tests
  • Custom Sales Tracking
• P.O.P. Effectiveness Tests
• Annual Retail Census
• In-Store Services
• Shopper Experience
• Alternative Energy

Retail Sales Measurements

GfK Retail and Technology USA has specialized in monitoring and reporting on retail sales since the company was founded in the early 1950's. Today, as then, we offer syndicated, multi-client programs that provide full category and channel coverage along with affordability. We also continue to conduct a range of custom sales measurements studies for our clients, whether on a continuous or an ad hoc basis.

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